The funnel your MRR chart cannot show you

A trial is worth nothing until it converts, which is why it never touches your MRR. That correctness has a side effect: everyone trying your product right now is invisible in every chart you own. Trial Conversion is the other half of the picture, kept deliberately outside the ledger so neither number contaminates the other.

Three reports, on the same five granularities as everything else. Trials Started counts the ones that began. Trial Conversion Rate follows each period's cohort through to its first payment, crediting the conversion to the period the trial started in rather than the one it paid in, because a rate built from two different populations tells you nothing. Time to Convert is the median days between the two.

Trials are read from the billing data you already connected. Nothing to tag, no trial length to declare, no setting to get wrong. A subscription that billed nothing and then took a payment converted on the day that payment landed; one that stopped billing while still at zero expired. Where Stripe and Paddle record real trial dates, those dates win.